Carrie Freeman Parsons

Freeman’s Vice Chairman on Core Values, Change, and Conflict Management

Just a few days after Freeman’s annual leadership summit, Credera’s Matt Levy and I met with Carrie Freeman Parsons, vice chair of The Freeman Company. This year, a significant portion of their two-and-a-half-day summit focused on discussing Freeman’s core values.  Parsons’ leadership team works diligently to align behaviors and measurement against those values. The meetings were “the catalyst for us to more effectively operationalize our values and culture,” says Parsons. Parsons was excited to share
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dont just stand there

Our Philosophy: Creating an Exceptional Company Culture

Great CEOs are consistently working on improving the culture. Employees have the power to destroy or elevate the companies they work for. Talent and character find the best culture, and they are finding it faster than ever before. This is going to get ugly for bad companies. However, it is going to be very encouraging for companies doing it right. If your company is in the middle, it is time to make a decision on what kind of company you want to be. Not deciding is still a decision.
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